CONSUMER BEHAVIOR: IMPACT OF MARKETING TOOLS
DOI:
https://doi.org/10.30888/2709-2267.2024-27-00-019Ключові слова:
market, seller, advertising, consumer, consumer consciousness, influence on the consumer, marketing, neuromarketing, psychology, needАнотація
Successful and developed companies annually invest many millions of dollars in the study of consumer behavior and consciousness, in the process of making a purchase decision, inventing new ways to manipulate consumer behavior. This is made possible by theMetrics
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Опубліковано
2024-11-30
Як цитувати
Жук, О. (2024). CONSUMER BEHAVIOR: IMPACT OF MARKETING TOOLS. Sworld-Us Conference Proceedings, 1(usc27-00), 87–91. https://doi.org/10.30888/2709-2267.2024-27-00-019
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